The answer is both but when it comes to networking listening is the most important of the two.
When we network, I think the biggest mistake is talking too much-something I am definitely guilty of because I am PASSIONATE about what I do. I do however, think I am a good listener. I also think I could be better. Let's face it, we can always improve upon our listening skills.
The next time you go to a networking event or meet someone new, talk LESS and listen MORE. An easy way to work on this is to make it a point to remember their name. I know. I know. You may talk with many people at a networking event ,and it won't be easy, but the payoff will be GREAT.
You didn't think I'd leave you without telling you HOW to remember names, did you? Here is what I try to do to remember someone's name (something I honestly don't always do-I never said I was perfect!):
*repeat the person's name upon introduction
"Nice to meet you, Madeleine."
*use it frequently during the conversation
"Madeleine, what fascinating work you do."
*if you FORGET their name, ask them as it shows that you care enough to remember it.
"I'm sorry, can you repeat your name for me?"
*ask for their business card and immediately after your conversation make a few notes about them or your conversation on the card.
Make it a game and see how many names you can remember at your next networking event. No one will know if you forget...unless someone asks you to introduce them that is.
